So it took a little longer than we all hoped, but the day has finally arrived: UK-based Genius Gluten Free bread is now available in select Berlin grocery stores! I have been anxiously awaiting this day since I first found out about Genius and its foray into the German market back in November. It was love at first bite. Before that, I feared I would have to move back to the U.S. to ever enjoy gluten-free bread this fluffy and delicious again, bread that was just like that which I remembered pre-celiac diagnosis.
It's been great to order Genius products on Food Oase, but there's nothing like just being able to walk into a store and pick up a package off the shelf to take home. I'm looking forward to grabbing some of its muffins to meet a friend for coffee, seeing as they are conveniently available just around the corner from one of my favorite Berlin coffee shops. In addition to Hannover and now Berlin, Genius is also in several other stores around Germany as well.
As freshly-baked bread, the Genius displays should be found in the bakery department in these stores (see above), but I've seen them set up in produce departments and next to the other gluten-free products, so do ask if you don't see them at first. Overwhelmed by all the options and conflicted about how much bread you can eat before it goes stale? See my review of the complete German line-up to help you make your decisions. Or just eat baked goods morning, noon and night, like I am this week. Because they really are that good.
As of today, you can find Genius Gluten Free at the following Kaisers:
- Bergmannstrasse 5, 10961 Berlin-Kreuzberg
- Nollendorfplatz 8-9, 10777 Berlin-Schöneberg
- Neue Kantstrasse 29, 14057 Berlin-Charlottenburg
- Clayallee 336, 14169 Berlin-Zehlendorf
- Winsstrasse 18, 10405 Berlin-Prenzlauer Berg
- Revalerstrasse 2, 10243 Berlin-Friedrichshain
- Baumschulenstrasse 31, 12437 Berlin-Baumschulenweg
- Boelschestrasse 32, 12587 Berlin-Friedrichshagen
Do let me know if you see the displays and buy some bread of your own. I would love to hear how the Berlin gluten-free community is enjoying this significant change in our bread options! Also be sure to provide feedback on the German Genius Facebook page and ask other stores about carrying these products so we can increase the availability around Berlin.
And again, about bringing those pain au chocolat to Germany, Genius...
This post was in collaboration with Genius Gluten Free. I received free products for my original review, but all opinions are entirely my own.